Strategy for Leveraging Two Franchises for Market Reach

Question:

What is a common strategy for leveraging two different franchises to maximize market reach?

A) Creating a joint marketing campaign that features elements from both franchises

B) Exclusively promoting one franchise over the other

C) Restricting each franchise to its own market segment

D) Discontinuing one franchise in favor of the other

Answer:

A) Creating a joint marketing campaign that features elements from both franchises

Explanation: A common strategy for leveraging two franchises to maximize market reach is creating a joint marketing campaign. By featuring elements from both franchises, businesses can combine their strengths, appeal to a broader audience, and increase their market presence. This approach allows both franchises to benefit from shared resources and customer bases.